On the Record Online Podcast
Why would someone use a social media blocker app? It’s a reasonable question with a reasonable answer. “Most users are only two clicks away from malicious content,” says Patricia Hogan, senior public relations specialist at WebSense, who discusses how some companies install a social media blocker on their employees’ computers, web security, email security, and…
Read MoreOne of the most interesting alternatives to measuring online influencers to surface yet is Traackr, a premium service that reveals reach, resonance and rank in online social spheres. In this exclusive interview, Traackr Founder and CEO Pierre-Loic Assayag, talks about how his service differs from Klout and other online influence scoring services. This interview was…
Read MoreThis is a recording of the closing digital marketing keynote I delivered at Social Media Week Los Angeles. I spoke about social business, how social is changing the way organizations communicate, and the way business customers procure and make purchasing decisions. Social Media Week Keynote Topics:
Read MoreOfficial Le Web 2011 conference bloggers Luca Sartoni (@lucasartoni), Karin Hoegh (@karinhoegh) and Nebojsa Radovic (@eniac) discuss the tech scene in Paris, this year’s scheduled keynotes from Eric Schmidt of Google, Sean Parker, Daniel Ek of Spotify, Brian Chesky of AirBNB and Kevin Systrom of Instagram as well as what type of coverage to expect…
Read MoreShira Lazar, Host and Executive Producer of the weekly live interactive show and 24/7 news hub, “What’s Trending” discusses: Hosting live streaming programming for mainstream audiences Selling online content to advertisers Working with online influencers Premium apps Leo LaPorte Emotional ties to social media The future of web search And the mistake which ended her…
Read MoreIf you were denied a proper Cotillion or never had a chance to be presented at the debutante ball, it’s not too late for you. You can still learn how to act and behave politely from Philip Galanes (@SocialQPhilip) who writes the Social Q’s column in the New York Times every Sunday in Style Section. …
Read MoreIn preparation for my second German-American Social Media Boot Camp in Berlin, I assembled an expert panel of digital communications professionals to discuss the state of social media in Germany, and the start-up scene in Berlin. Germany has come a long way since Fredric Lardinois wrote on ReadWriteWeb that the country is still 5…
Read MoreHow do you find and retain the best WordPress Designers? WordPress, web software built by hundreds of community volunteers to create websites and blogs, currently powers 14.7% of the top million websites in the world, up from just 8.5% last year, and the latest data shows that 22 out of every 100 new active domains…
Read MoreWhat is the future of elearning? How do you design online training courses? How do you keep people interested? And how, if at all, will gamification and the social web change the way we learn? Keeping up to date with the latest changes to software and web services we use for work has…
Read MoreBlogging statistics, including counts on blog readership and blog traffic, were presented by Technorati CEO Shani Higgins to public relations agency leaders at the PR Summit in San Francisco. Much of the data she shared was a preview of the blogging stats to be included this fall in the Technorati State of the Blogosphere Report.…
Read MoreNo Guarantee Policy
This information is provided by Schwartzman & Associates, Inc. for informational purposes and is intended to furnish users with skills and knowledge to aid their marketing pursuits. However, the achievement of specific outcomes or results cannot be guaranteed by Schwartzman & Associates, Inc., a consulting agency firm.