Eric Schwartzman 's Blog
Last year, I got fired by an ecommerce client after tripling their revenue from organic search. A black hat SEO…
The hardest part of making a purchasing decision usually boils down to the infamous question, “You can have it fast,…
Whether you’re a DTC or B2B marketer, blogging has emerged as an indispensable tactic for marketing businesses of all sizes….
Digital Marketing Tips for Email Subscribers Only
Howard Bragman, the legendary Los Angeles public relations agency leader, passed away from leukemia on February 11, 2023, at the…
Kasim Aslam is the CEO of Solutions 8. He is a widely recognized thought leader in the search marketing arena,…
In this Affiliate Marketing Roadmap for Brands episode of the Earned Media Podcast, Anna Gita, CEO of MaxWeb, one of…
Think again if you think digital marketing for wineries is all about social media marketing. While winery marketing for ecommerce…
SEO for news websites is critical to audience development. If your news can’t get found, it can’t generate advertiser impressions,…
Fili Wiese is a former Google Search Engineer and member of the search quality team. I spoke to him after…Read More
I did not write anything below the subhead in this blog post about content marketing agency outsourcing. The author is…Read More
How do you create content that your prspective buyers and Google will find useful and rank accordingly in SERPs? As…Read More
If you’re in the content marketing agency business and you’ve never heard of the Writer Access content marketing marketplace, this…Read More
This a briefing for PR agencies looking to score coverage in Business Insider with Deputy Editor Jake Swearingen, who has…Read More
“The only thing that matters is that that man gets up on that stage tonight,” says Colonel Thomas Parker after…Read More
New York Times technology correspondent Cade Metz talks about his new book Genius Makers: The Mavericks Who Brought AI to…Read More
Crunchbase is a database with curated business information about private and public companies. Their service tracks investments and funding information,…Read More
So you have an extraordinarily good product or service. Best in the biz. Unfortunately, it’s not going to do much…Read More
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Earned Media Podcast
The podcast version of a weekly live video chat covering the most recent advancements in Earned Media, including discussions on advertising, B2B, blogging, content marketing, data, digital marketing, e-commerce, email, experience, graphic design, influencer marketing, and Los Angeles.
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The podcast explores how technology is revolutionizing communications in organizations (archive), covering topics like data, SEO, marketing, branding, digital marketing, communications, social media, companies, and public relations.
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