Governance and Use of Social Media in the USMC

The United States Marine Corps has long recognized the value and risk of enabling Marines to communicate from theaters of combat with loved ones. Today, the Marines have two networks they use for communications. One is classified, and the other is non-classified. Social media communications are limited to the non-classified network. That said, Marines in…

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Online Video for Public Affairs Workshop for the Marines

Owned, shared and earned media are the key components to building an effective online public affairs campaign. I’ve advised the USMC on owned, shared and earned media relations for many years. Owned media refers to websites, blogs, podcasts, virtual events and any other online content that an organization creates to deliver a message to its…

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Guantanamo Bay Public Affairs Chief on Managing Online Engagement and the Mainstream Media Relations

Handling public affairs at the detainment facility operated by the Joint Task Force at GTMO “Gitmo,” the efforts of the Office of the US Secretary of Defense in establishing an umbrella social media policy and whether the US Dept. of Defense will publish data sets at www.data.gov, featuring Guantanamo Public Affairs Chief, US Navy Lieutenant…

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