Posts Tagged ‘Crisis Communications’
Cambridge Analytica Slammed for Psychographic Advertising
Now that we know Cambridge Analytica used psychographic advertising for political gain, is the revenue model for Google, Facebook, Amazon and Twitter a violation of personal privacy? Should advertisers and developers be allowed to target advertising based on psychographics profiles? That’s the question everyone’s asking, despite the fact we willingly surrender any reasonable expectation of…
Read MoreFighting Digital Illiteracy with Social Media Governance Policies
As psyched we all are about the benefits of integrating social media into marketing, PR and organizational communication, it seems we’re all still learning how to implement social media governance polices that effectively redefine information discovery and reputation management. Despite the wide spread adoption of social media on a global basis, most companies remain unsure…
Read MoreIs Your Social Media Policy Unconstitutional?
If your social media policy restricts employees from criticizing your company on social media, you definitely need to read this. And you need to read it carefully. Because it could save you a lot of money, and a lot of aggravation. According to a story by Steve Greenhouse (@greenhousenyt) of the New York Times, the…
Read MoreCrisis Communications at US Pacific Command with Daniel King
US Army Lieutenant Colonel Daniel King, Deputy Director at US Pacific Command on the North Korean Nuclear threat and a rise in spoofed Facebook pages of US Military officials. This is an excerpt for an audio interview with the Lt. Colonel, which is available for download.
Read MoreCrisis Communications at the Red Cross during Hurricane Katrina
This is an interesting interview with some awkward moments featuring Charles Connor, who got a little weird when I dug too deep into the American Red Cross’s response to Hurricane Katrina. Charles Connor was senior vice president for communications and marketing at American Red Cross. He oversaw internal, external, and stakeholder communication and marketing including…
Read More