Online Influencers Drive Owned and Shared Media Marketing at Marine Week
As part of on owned and shared media marketing initiative I conducted for the United States Marine Corps, I packed an Osprey V-22 full of online influencers for a lap around Boston Harbor.
I also led online video for public affairs workshops for the Marines as part of to extend the reach of their Educator’s Workshop.
In order to teach their public affairs command how to shoot and edit online video for public affairs, I created a video about what it’s like when you arrive at the recruit depot and see the yellow footsteps as well as the culminating exercise known as The Crucible.
Join My Weekly Webinar
Weekly video chat on the latest earned, shared and owned media tools and trends.