How to Pitch Wired Magazine Editor Jeffrey O’Brien

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If you're crafting a media pitch for Wired Magazine, this interview explains how to write a media pitch that gets considered. Jeffrey shares what every tech PR firm pro should know before they send a media pitch to Wired Magazine. 

Topics include:

• Examples of how the editorial staff decides what to write about
• What makes Wired Magazine different from other technology publications
• And the PR pitch behind the Legend of the Long Tail, which I pitched to Chris Anderson when I represented Ecast, and is the first company mentioned in his piece.