Subscribe to the Earned Media Podcast
Past Earned Media Podcast Guests
Earned Media Podcast Feed
AI Tools for Social Media Engagement and Content Marketing with Kate Bradley Chernis
In the dynamic realm of social media and content marketing, staying ahead of the curve is crucial for businesses and influencers alike. Imagine a tool that leverages artificial intelligence (AI) to automate your social media posts and boost your engagement rates across various platforms. Kate Bradley Chernis, the Founder & CEO of Lately, has brought…
Racism in America: Now That We Can No Longer Ignore It, What Should We Do?
If you’re white like me, it can be easy to think, “If I’m not racist…there’s no racism.” Or, “I don’t see it, so it must not be happening.” But that would be denying that the past influences the present or that our upbringing has no impact on our outlook. And that would be denial. The…
How To Do a Live Streaming Webcast from Zoom to Social Media
The phone rang. It was the Toyota digital marketing manager calling. It was one of those phone calls that was exciting, scary, and life-changing, all at the same time. Mind you, this was many moons before the coronavirus or on-demand webinar services like Zoom, GoToMeeting and Google Hangouts existed. In fact, it was before using…
How To Become a Forbes Councils Member
While there’s plenty of competition from new outlets like Cheddar and Business Insider, Forbes is still one of the world’s most influential business media brands. As a result of their annual power lists, Forbes has an enormous brand cachet. It symbolizes success and wealth, but it’s also so much more. It’s a community helping business leaders across various industries connect…
Tech Tools fora Digital PR Consultant with Linkedin Learning’s Martin Waxman
If you’re a digital PR consultant looking to keep abreast of the latest tools, this discussion with Linkedin Learning instructor Martin Waxman on the Earned Media Podcast. We started with a passage from Arundhati Roy’s essay, which appeared in the Financial Times and talked about the opportunity to make intentional decisions about what practices to…
How to Get Press Coverage with Digital PR Consultant Sarah Evans
Tactics for getting press coverage with digital PR are as broad and varied as the public relations agencies and clients that pursue them. The news media is influential, so everybody wants to get press. But a skilled digital PR consultant like Sarah knows how to get it. In this post, I’m going to share the digital PR…
Benefits of Brand Monitoring Tools for Social Media
The benefits of brand monitoring tools for social media are not always apparent to the chief communications officers responsible for purchasing them. This is a conversation all about how to monitor your brand on social media. What is Brand Monitoring? If you have Google Analytics, why do you need premium social media monitoring tools, and…
- « Previous
- 1
- …
- 4
- 5
- 6
Earned Media Podcast FAQ
Through in-depth interviews with news makers and thought leaders, the Earned Media Podcast explores the business of building visibility and credibility through unpaid digital media channels.
You can listen to the Earned Media Podcast podcast on Apple Podcasts, Spotify, and Google. It's also available on this website.
The podcast is hosted by Eric Schwartzman, a veteran digital marketing consultant focused on building visibility and credibility for clients through organic media channels.
The podcast covers a variety of topics including content marketing, search engine optimization, public relations, email marketing, B2B marketing, social media marketing, influencer marketing, and e-commerce marketing.
The podcast features interviews with digital marketing experts, thought leaders, and entrepreneurs sharing their knowledge, insights, and success stories.
Yes, the podcast is designed to cater to all levels, from beginners to experienced marketers. It provides a wealth of resources and learning opportunities, from actionable tips and best practices to in-depth discussions on complex topics.
Episode summaries and links to more resources are typically published on the podcast's blog. You can also subscribe to the podcast's newsletter for updates.
The "Earned Media Podcast" maintains an irregular publishing schedule. New episodes are released as they are recorded. But topics are evergreen and have extended value.
Yes. However, it's important to note that the podcast focuses on bringing experts and leaders in the field of digital marketing. We got tons of email from people who want to be on the show and cannot accommodate everyone.
Listeners can engage in discussions, share their ideas, and ask questions on the podcast's social media channels. They can also leave reviews on platforms like Apple Podcasts and Spotify.
The podcast respects the confidentiality of its guests and listeners. Any information shared is handled in accordance with our site's privacy policy.
Yes, the podcast often highlights resources such as books, online courses from platforms like Coursera, webinars, and other digital marketing podcasts. These recommendations are meant to help listeners further their knowledge and skills in digital marketing.
Remember, the "Earned Media Podcast" isn't just about listening — it's about taking the insights you gain and putting them into action in your own digital marketing initiatives.
Digital Marketing Best Seller
B2B Content Marketing Book
Strategic Communications Playbook
