Pitching the San Jose Mercury News with Editor David Satterfield

San_Jose_Mercury_News_HQ_1
Eric Schwartzman

Eric Schwartzman

Eric Schwartzman is the principal consult at Schwartzman & Associates, a boutique public relations, SEO, and content marketing agency. He is also the author of 2 best selling books, an international keynote speaker, and a contributor at Adweek, Fast Company, TechCrunch, Yale Climate Connections, The Healdsburg Tribune, and many others.

Podcast: Play in new window | Download (Duration: 14:23 — 13.2MB) | Embed

Subscribe: Apple Podcasts | Spotify | RSS

Pulitzer Prize-winning San Jose Mercury News Managing Editor David Satterfield talks about:

  • What kind of information he expects to find in corporate online news rooms
  • How the 24 hour news cycle impacts the Merc’s editorial decisions
  • How the newspapers decides what to run on the front page
  • How the Internet is challenging the Associated Press
  • How unprecedented access to information via the Net is changing the news business
  • The technology inspired factors playing a role in what they decide to write about.
  • Media pitches from PR firms that get considered
By Coolcaesar at the English language Wikipedia, CC BY-SA 3.0, Link

White Papers

Podcasts

Consulting Services

Latest Posts

AI for Marketing
Content Marketing

OpenAI CEO Sam Altman on AGI, Alignment, and Agents and What it Means for Content Marketers and SEOs

By Eric Schwartzman | December 31, 2024
Last week's fireside chat between Sam Altman, CEO of OpenAI, and Kevin Weil, Chief Product Officer, at their developer conference...
Eric Schwartzman SEO Marketing Keynote at SEO Rockstars 2025
Content Marketing

7 Ways to Earn Authority through Content Marketing

By Eric Schwartzman | December 17, 2024
At my SEO Rockstars 2025 keynote in Las Vegas last month, I walked the audience through a series of case...
Financial Content Marketing
B2B Content Marketing

How Financial Content Marketing is Changing the Lead Generation Game

By Eric Schwartzman | November 20, 2024
Demystifying Content Marketing for Financial Services Companies Let’s talk about something that’s reshaping how financial services connect with their audience:...

Featured in: