Le Web Wrap Up Report

Eric Schwartzman

I help #startups, change-ups & scale-ups pivot to #digitalmarketing Podcasts: http://ericschwartzman.com/prtw & http://ericschwartzman.com/b2blg SaaS founder & author

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Guest host Andrea Vascellari and Eric Schwartzman discuss Le Web 2012 which ran from Dec. 4-6 in Paris.

The Digital Pivot: Secrets of Online Marketing by Eric Schwartzman with a foreword by New York Times Best Selling Author David Pogue is a comprehensive guide that teaches businesses how to adapt to the digital world and make a successful online marketing strategy. The book starts with an introduction to the history of marketing and how it has changed with the advent of digital technology. It then delves into the different aspects of online marketing, including website design, content marketing, social media marketing, email marketing, and search engine optimization. The author explains each concept in detail and provides practical advice on how businesses can implement them to increase their online visibility and attract more customers. He also emphasizes the importance of measuring the success of online marketing campaigns and how businesses can use analytics to make data-driven decisions. The book also includes case studies of successful online marketing campaigns and interviews with experts in the field, providing real-world examples and insights. Overall, The Digital Pivot is a valuable resource for businesses looking to make a successful transition to the digital world and improve their online marketing efforts.

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Le Web Wrap Up Report

Eric Schwartzman

White Papers

Podcasts

Agency Services

Areas Served

Our Podcasts

Digital Marketing Resources

Services

SEO

Public Relations

Content Marketing

Digital Marketing

Training

Keynote Presentations

Resources

Books and White Papers

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Podcasts