E-Commerce SEO Consultant

Transform Your E-commerce Presence with Eric Schwartzman: The Ultimate E-Commerce SEO Consultant

Lower your customer acquisition costs (CAC)

Increase your revenue from organic search

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E-commerce SEO Consulting Services

e-commerce marketing consultant e-commerce marketing consultants ecommerce marketing consultant ecommerce marketing consultants

O- Selecting Eric Schwartzman for your e-commerce SE consulting needs means you're choosing an SEO consultant who is adept in leveraging conversion rate optimization, analytics, and innovative e-commerce marketing campaigns.

  • Personalization and Predictive - Leverage data from customer interactions to personalize everything from product recommendations to customer support.
  • Social and Live Commerce - Let your customers buy products directly from social media posts and live streams.
  • Sustainability and Ethical Practices - Ecommerce brands are increasingly adopting sustainable practices, extending from their products to their packaging.

Our commitment is to not just escalate traffic to your website but to enhance ecommerce conversions.

E-commerce SEO Consulting Results

E-commerce SEO expert Eric Schwartzman grew online store revenue through organic search by $582,529 (or 21%) in just 10 months for a small business that had just pivoted from brick-and-mortar retail to Shopify. Direct, unattributed revenue also saw significant growth.

Eric grew online store revenue through organic search revenue by $582,529 (or 21%) in just 10 months for a small business client that had just pivoted from brick-and-mortar retail to Shopify SEO. Direct, unattributed revenue also saw significant growth.

Schwartzman & Associates' team of SEO consultants generated over $582,000 in revenue for their ecommerce client on Shopify through Google organic search in less than 8 months. The team utilized their search engine optimization expertise and consulting services to optimize the website, including research on keywords and algorithms. Their strategy involved social media and content marketing, as well as video and YouTube optimization. The team's experience in small business SEO allowed them to analyze data and understand the ROI and lead generation from organic search. Based in Los Angeles, the team worked closely with the client's in-house marketing team to develop a marketing strategy that included SEM and WordPress contentn marketing. The team's expertise in optimizing for organic search and their unique skill set proved valuable in this successful marketing campaign. The Shopify revenue report provides detailed information and recommendations for companies seeking to improve their e-commerce revenue through organic search.

Ecommerce SEO Consulting Testimonials

Our wine tasting room visits continue to grow, thanks to the amazing talents of the Schwartzman & Associates e-commerce marketing team. Their creative content marketing, e-commerce catalog and local SEO capabilities are sensational!

Ross Halleck
Vintner, Halleck Vineyards

Schwartzman & Associates got us ranking on Page One of Google in organic search results for our most profitable keywords inside of 90 days. They are master SEO and conversion rate optimization specialists.

 

Alex Hyde-White
Punch Audio

Their organic marketing program increased our organic search revenue by 137% in less than ten months. Our business is unquestionably stronger, and our sales are up!

Garth Watrous
CEO, American Hatmakers

Earned Media Leverage Point Graph by Eric Schwartzman

Proprietary Ecommerce SEO Methodology

Boost Ecommerce Sales with Conversion Rate Optimization

Using the proprietary e-commerce marketing methodology, e-commerce SEO consultant Eric Schwartzman is an SEO expert who excels at refining your website's user experience and Shopify SEO, significantly boosting conversion rates to ensure your e-commerce platform surpasses competitors.

E-commerce SEO Campaigns for all Budgets

Make Data Driven E-commerce Marketing Decisions

Whether you're working with a mid-range budget or have more extensive resources, Eric is an e-commerce SEO consultant who launches campaigns that optimize your expenditure, targeting precise audience segments for maximum engagement and e-commerce conversion.

Digital marketing consultant Eric Schwartzman presenting a digital marketing strategy to the Defense Commissary Agency executive team at Fort Lee, Virginia.
This celebrity content marketing program lured high authority backlinks which were programmatically transferred to the client's e’commerce collection pages in their online store.
This celebrity content marketing program lured high authority backlinks which were programmatically transferred to the client's e’commerce collection pages in their online store.

E-Commerce SEO Solutions

Ecommerce Content Marketing by Accredited Journalists

Our freelance copywriters and content marketing specialists produce compelling content that attracts and retains customer interest, positioning your brand as a thought leader in its field.

Maximize Reach with Influencer Marketing

Through strategic influencer marketing, we expand your brand's visibility within your target audience, partnering with influencers who embody your brand ethos and authentically promote your products, thereby enhancing visibility and sales.

Optimize Engagement with Strategic Email Marketing

Our email marketing strategies are crafted to nurture leads, re-engage your customer base, and boost repeat purchases, all while offering measurable insights into performance metrics such as open rates and conversion rates.

Ecommerce SEO Consulting Success Stories

Our portfolio is a testament to our dedication to excellence. Through comprehensive success stories, we demonstrate the impactful results we've achieved for businesses like yours, emphasizing our prowess in driving growth and maximizing return on investment.

E-commerce SEO Collaborations

Viewing our partnership as a collaborative effort, our marketing strategists closely align with you to tailor our e-commerce strategies to your business objectives, ensuring a synergistic approach that distinguishes us from competitors.

Adhering to Ethical Marketing for Optimal Results

In a sector where trust is crucial, we commit to the highest legal and ethical standards, ensuring your marketing initiatives not only bolster your brand's reputation but also secure a significant return on investment.

E-Commerce SEO Consulting Partner

Choosing Eric Schwartzman means selecting a partner invested in your growth. As your dedicated e-commerce SEO consultant, he navigates the complexities of ecommerce marketing, unlocking your online store's full potential and ensuring your e-commerce marketing investment delivers the highest return.

Owned, Shared, and Earned Media Advantage

Our unique blend of conversion rate optimization, advanced analytics, and bespoke marketing campaigns sets us apart from other marketing agencies and ecommerce SEO companies. We understand the challenges of managing a mid-range budget, which is why our ecommerce marketing agency is committed to delivering a significant return on investment, making us the ecommerce marketing company of choice for brands aiming for growth.

As one of the top ecommerce SEO consultants, Eric leverages his expertise to provide you with insights and strategies that not only compete but outperform other marketing companies in the digital landscape. Let's collaborate and make your brand the next success story among ecommerce marketing agencies.

Are you ready to experience unmatched growth with a strategic e-commerce SEO consultant?

Contact us today to embark on a journey to e-commerce success.

How can we help?

Book a call, and let's talk. Ask us your toughest questions. We'll give you our best answers.

Book a E-commerce Marketing Call

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E-commerce SEO Consulting FAQ

Eric Schwartzman is an established thought leader in the marketing industry and has been recognized as one of the world's most influential speakers on marketing topics. His innovative approach to marketing has earned him a reputation as a leading innovator in the field, and his insights and expertise are highly valued by businesses around the world.

SEO consultant Eric Schwartzman has over 20 years experience in content marketing.

At Schwartzman & Associates, we pride ourselves on being a leading ecommerce SEO consultant that stands out in the crowded landscape of digital marketing services.

Our unique approach combines the art of public relations and brand journalism with the science of search engine optimization (SEO), enabling us to craft mediagenic campaigns that not only attract attention but also drive meaningful results.

Our ecommerce marketing services are comprehensive and tailored to meet the diverse needs of businesses across various industries, including fashion, skincare, alcohol, luxury brands, B2B, and technology.

Here’s a closer look at what we specialize in:

  1. Ecommerce SEO: Through on-page, off-page, and technical SEO, our team excels in optimizing your online store product landing pages (PLPs) and product detail pages (PDPs) to ensure top visibility on search engines. This includes keyword research, conversion rate optimization, and building a content strategy that increases organic traffic and conversion rates.
  2. Content Marketing: With expert journalists, public relations professionals as well as copywriters and content creators, we produce engaging content marketing assets that resonates with your target audience. From blog posts and case studies to video content and infographics, our content marketing efforts are designed to educate, engage, and convert.
  3. Email Marketing: We leverage email marketing to segment leads, nurture leads, engage your customers, and drive repeat sales. Our strategies are data-driven, focusing on segmentation, personalization, and optimization to boost your ROI.
  4. Influencer Marketing: By partnering with influencers who align with your brand, we help amplify your message and reach a wider audience. Our influencer marketing strategies are crafted to create authentic connections and drive engagement.
  5. Social Media Marketing: Our e-commerce marketing agency manages your presence across platforms like TikTok, YouTube, Facebook, Instagram, and Amazon, ensuring your brand stays top of mind with your customers. Schwartzman & Associates focuses on creating compelling content, engaging with your audience, and running targeted ad campaigns.
  6. Conversion Rate Optimization (CRO): We continuously test and optimize your ecommerce website to improve the user experience and convert more visitors into customers. This includes analyzing data, conducting A/B testing, and implementing changes that enhance the shopping experience.
  7. Analytics and Reporting: Our e-commerce marketing approach is driven by data. We provide comprehensive analytics and insights to help track your campaign's performance, measure ROI, and make informed decisions to scale your business.
  8. Ecommerce Development and Design: From website design and development to migration and maintenance, our team ensures your ecommerce platform is not only visually appealing but also optimized for sales and user experience.
  9. Amazon Marketing and Management: As a growth agency with expertise in ecommerce solutions, we offer specialized services in Amazon marketing and management, helping brands maximize their visibility and sales on this global marketplace.

Our approach is not just about launching campaigns; it's about creating a strategy that aligns with your business goals, target audience, and budget.

Whether you're a small business or an enterprise, our marketing campaigns are tailored to meet your needs, ensuring maximum visibility, engagement, and conversion.

At Schwartzman & Associates, we believe in delivering value beyond just sales. Our goal is to build lasting relationships between your brand and your customers, fostering loyalty and driving long-term growth.

At Schwartzman & Associates, we pride ourselves on being a leading ecommerce marketing agency with a unique edge in the digital marketing landscape, bolstered by our proprietary methodology for accelerating results.

Our specialization lies in crafting mediagenic campaigns that not only enhance visibility but also solidify credibility for your brand. Unlike typical ecommerce agencies, our firm marketing approach integrates deep expertise in public relations, brand journalism, and SEO to deliver comprehensive marketing solutions that drive results swiftly and effectively.

Choose Schwartzman & Associates for an ecommerce marketing agency that goes beyond the conventional to deliver exceptional results and drive your ecommerce business to new heights.

Absolutely! We're proud to share examples of our success with other ecommerce businesses, showcasing our unique approach that combines the best of ecommerce marketing consultant expertise with in-depth content marketing, SEO, and digital strategy.

American Hatmakers Case Study

For American Hatmakers, the challenge was clear: pivot to ecommerce swiftly in the face of disappearing retail sales due to the pandemic. Our strategy was not just to transition them online but to dominate the ecommerce space for their niche. By launching a Shopify store and diversifying their product range, they made a smart move. However, the real game-changer came when we stepped in to overhaul their organic search strategy.

We introduced a novel content marketing strategy, creating a new online platform called Hatwalk, focused on celebrity fashion news related to hats. This wasn't just about creating content; it was about creating the right kind of content that attracts backlinks and improves search rankings through strategic keyword optimization and engaging, lifestyle-focused articles. The results were staggering: a 3.5x growth in revenue from organic search in just 10 months, outperforming all other digital channels by nearly 350%.

Halleck Vineyard Case Study

Our work with Halleck Vineyard illustrates the power of SEO and content marketing in the fine wine industry. Contrary to the common focus on social media marketing in this sector, we leveraged content marketing, SEO, and strategic backlinks to drive new customer acquisition and online conversions. Our approach quadrupled their wine tasting room business and increased their ecommerce conversion rate tenfold. This success was achieved by prioritizing organic traffic and owned media, demonstrating the effectiveness of our proprietary Digital Pivot Framework.

These case studies exemplify our ecommerce marketing agency's ability to deliver comprehensive, data-driven, and innovative marketing solutions. From conversion rate optimization and analytics to content creation and ecommerce SEO, our strategies are designed to enhance visibility, engage target audiences, and drive sales. Our team's expertise in optimizing ecommerce websites, coupled with our knack for developing captivating marketing campaigns, ensures that our clients not only achieve but exceed their digital marketing goals.

We understand ecommerce marketing complexities and the importance of a multi-faceted approach, including influencer marketing, email marketing, and social media marketing, alongside robust SEO and content strategies. Our success stories with American Hatmakers and Halleck Vineyard are just a few examples of how we've helped businesses transform their online presence, boost their revenue, and achieve sustainable growth in competitive markets.

Choose Eric Schwartzman for your ecommerce marketing consulting needs and get someone committed to delivering results.

Our B2B Media Marketing Framework is a strategic blueprint designed to maximize your marketing impact. This framework employs a holistic approach that encompasses content distribution, promotion, and targeting techniques to reach your desired audience effectively.

At Schwartzman & Associates, we believe that the true measure of an e-commerce marketing campaign's success lies in tangible results that directly impact your business's growth and visibility. Our approach to measuring success is comprehensive, data-driven, and tailored to the unique goals and challenges of each ecommerce business we partner with. Here's how we do it:

1. Organic Search Rankings

We start by tracking where our clients rank in organic search results for key terms related to their products and industry. Higher rankings mean more visibility for your brand and products, which is crucial in driving organic traffic to your website.

2. Traffic Analysis

The number of visitors your site receives from the content we create and the pages we optimize is a critical metric. We use advanced analytics tools to monitor this traffic, ensuring that our content marketing and SEO efforts are attracting the right audience to your ecommerce website.

3. Google Maps Visibility

For our retail clients, appearing prominently on Google Maps is essential. We measure success by how well your retail locations rank in local search results, making it easier for customers to find you.

4. Revenue Generation

Ultimately, the goal of any marketing campaign is to drive sales and increase revenue. We closely monitor the revenue generated from our marketing efforts, ensuring a positive return on investment (ROI) for your business.

5. Implementation of Metrics

Our proprietary ecommerce marketing methodology emphasizes the importance of setting up the right metrics from the start. We use a suite of tools, including Google Analytics, Hotjar, Google Search Console, and Local Falcon, to gather and analyze data. This allows us to make informed decisions and continuously optimize our marketing strategies for better results.

6. Client-Preferred Tools

We understand that every business has its preferences and requirements. That's why we're flexible in incorporating any additional analytics or tracking tools our clients prefer, ensuring that we're aligned with your internal processes and goals.

All Marketing Companies are not Created Equal

Our team of ecommerce marketing strategists, content creators, and SEO experts work tirelessly to optimize every aspect of your online presence. From enhancing your website's user experience to creating engaging content and executing targeted email marketing campaigns, our goal is to drive traffic, convert visitors into customers, and boost your online sales.

We measure the success of ours and your marketing campaigns through a combination of organic search rankings, traffic analysis, local search visibility, revenue growth, and the strategic implementation of analytics tools.

Our data-driven approach ensures that we deliver marketing solutions that not only meet but exceed our client's expectations, driving growth and enhancing the online visibility of ecommerce businesses across various industries.

Digital Pivot Program by Eric Schwartzman

At Schwartzman & Associates, our approach to developing an e-commerce SEO strategy for a new client is rooted in a proprietary, sequential method that ensures every campaign we launch is set up for success from the get-go. Our strategy is inspired by the owned, earned, shared, and paid media framework, which allows us to build a cohesive and comprehensive marketing plan tailored to each client's unique needs and goals. Here's how we do it:

Understanding Your Business and Goals

First, we dive deep into understanding your business, products, target audience, and the competitive landscape. This involves analyzing your current online presence, identifying your key competitors, and defining clear, measurable goals. Whether you're a small ecommerce business looking to scale or an enterprise seeking to optimize your digital footprint, our team tailors our approach to meet your specific objectives.

Owned Media - Optimizing Your Foundation

Your website is the cornerstone of your digital presence. We start by ensuring your ecommerce website is not just visually appealing but also optimized for conversion and user experience. This includes comprehensive website design and development, content creation that speaks directly to your target audience, and search engine optimization (SEO) to ensure your site ranks well for relevant keywords. Our copywriters and designers work hand-in-hand to create compelling, sales-driven content that resonates with your customers.

Website Design and SEO

A focus on creating a user-friendly website that not only looks great but is also optimized for search engines to ensure maximum visibility.

Content Creation

Developing engaging, informative content that addresses the needs and interests of your target audience, driving both traffic and conversions.

Earned Media - Building Credibility

Next, we focus on enhancing your brand's credibility through earned media. This involves content marketing strategies designed to position your brand as a thought leader in your industry. By creating valuable, informative content, we attract backlinks from reputable sites, improving your site's authority and search rankings. Our team also pitches your story to relevant media outlets and influencers, amplifying your visibility and brand reputation.

Content Marketing and Backlinks

Leveraging high-quality content to earn backlinks from authoritative websites, boosting your SEO efforts and online credibility.

Media Outreach

Engaging with media outlets and influencers to get your brand featured, enhancing your visibility and reputation in the industry.

Shared Media - Engaging Your Community

Social media marketing is a powerful tool for engaging with your audience and building a community around your brand. We leverage your social media channels to share engaging content, interact with your followers, and run targeted influencer marketing campaigns. Our goal is to create a vibrant online community that actively participates in your brand's narrative, driving both awareness and loyalty.

Social Media Strategy

Crafting and executing a social media strategy that increases engagement, builds community, and enhances brand loyalty.

Influencer Marketing

Collaborating with influencers to extend your reach and credibility among target audiences, driving traffic and conversions.

Paid Media - Amplifying Your Reach

Once we've established a solid foundation with owned, earned, and shared media, we look to paid media to further amplify your reach. This includes carefully planned PPC management, retargeting campaigns, and social media ads designed to drive traffic and conversions. Our marketing strategists use data and analytics to continuously optimize these campaigns, ensuring the highest possible ROI.

PPC and Retargeting

Implementing targeted advertising campaigns to capture the attention of potential customers and bring previous visitors back to your site.

Social Media Ads

Utilizing social media platforms to run targeted ads, reaching a broader audience and driving more traffic to your website.

Continuous Optimization and Analysis

Throughout the process, we rely on analytics and data to measure the success of our campaigns. Using tools like Google Analytics, Hotjar, and Google Search Console, we track key metrics such as traffic, conversion rates, and revenue generation. This data-driven approach allows us to make informed decisions, refine our strategies, and ensure we're always moving towards your business goals.

Our approach is not one-size-fits-all. We understand that each ecommerce business is unique, with its own challenges and opportunities. Whether you're looking to boost sales, increase brand awareness, or enter new markets, our team at Schwartzman & Associates is here to develop a customized marketing strategy that aligns with your budget, targets your ideal customers, and delivers measurable results.

Eric Schwartzman produced a library of digital PR training courses.


At Schwartzman & Associates, staying at the forefront of ecommerce marketing trends is not just a commitment; it's a passion that drives us. Our founder, Eric Schwartzman, brings over 20 years of experience in leading digital literacy and professional development training seminars worldwide. His dedication to combating digital illiteracy through hands-on training and his role as a best-selling author and recognized thought leader in digital marketing set the standard for our agency's continuous learning culture. Here's how we stay up-to-date with the latest in ecommerce marketing:

Continuous Professional Development

Inspired by Eric's commitment to education, our team engages in continuous professional development. We participate in hands-on training seminars, digital business strategy workshops, and courses on the latest ecommerce marketing techniques. This ensures that our strategies are not only current but also innovative and effective.

Hands-On Training Seminars

Following Eric's lead, we regularly conduct and attend hands-on training seminars covering a wide range of topics from digital business strategy to sustainable digital marketing and beyond. These seminars are crucial for our team to acquire practical skills and insights into the latest ecommerce marketing strategies and technologies.

Leveraging Eric’s Insights

Eric Schwartzman's insights from his extensive training experience, including sessions for high-profile clients and military commands, directly inform our agency's strategies. His teachings on digital lead generation, analytics, PR, and content marketing strategy are integrated into our services, ensuring that our clients benefit from proven methodologies and the latest industry best practices.

Active Industry Engagement

We actively engage with the digital marketing community through conferences, webinars, and industry forums. This engagement allows us to exchange ideas with other professionals, stay ahead of emerging trends, and bring innovative solutions to our clients' ecommerce marketing challenges.

Research and Development

Our team is dedicated to research and development, constantly exploring new ecommerce platforms, tools, and technologies. By staying informed about the latest developments in SEO, email marketing, social media marketing, and other key areas, we can offer our clients cutting-edge solutions that drive sales, enhance visibility, and improve customer engagement.

Data-Driven Insights

We employ advanced analytics and data analysis techniques to monitor and predict ecommerce marketing trends. This data-driven approach enables us to optimize marketing campaigns, improve conversion rates, and deliver a higher return on investment for our clients.

Collaboration and Knowledge Sharing

Collaboration is at the heart of our approach. By sharing knowledge and insights within our team and with our partners, we foster a culture of continuous improvement and innovation. This collaborative environment ensures that all our ecommerce marketing strategies are informed by collective expertise and the latest industry best practices.

Staying up-to-date with the latest ecommerce marketing trends is integral to our approach. Inspired by Eric Schwartzman's extensive experience and commitment to education, we prioritize continuous learning, hands-on training, and industry engagement. This ensures that our ecommerce marketing strategies are not only current but also forward-thinking, delivering measurable results and driving growth for our clients.

Tailored Solutions for Unique E-commerce SEO Needs

At Schwartzman & Associates, we recognize that every ecommerce business is unique, with its own set of challenges, goals, and opportunities. That's why we offer custom ecommerce SEO services designed to meet your specific needs. Our pricing model reflects this bespoke approach, ensuring that you only pay for the strategies and services that are right for your business.

Strategy-First Approach

The first step in our client engagement process is always the development of a comprehensive digital marketing strategy. This crucial phase allows us to understand your business deeply, identify your target audience, and outline the most effective tactics to achieve your goals. It's this strategy-first approach that sets the foundation for our collaboration and ensures that every dollar you invest is aligned with your business objectives.

Transparent Quoting Based on Strategy

Once we have a clear strategy in place, we provide a detailed quote based on the scope of work required to bring your vision to life. Our quotes are transparent and itemized, so you understand exactly what you're paying for. Whether it's SEO, content marketing, email campaigns, or social media management, we ensure that our fees are clearly linked to the services that will drive your ecommerce success.

Flexible Pricing Options

We understand that budget considerations are paramount for our clients. That's why we offer flexible pricing options tailored to fit a range of budgets. Whether you're a startup looking to make your mark or an established brand seeking to enhance your online presence, we work with you to find a pricing model that aligns with your financial parameters without compromising on quality or impact.

Commitment to Value and ROI

Our ultimate goal at Schwartzman & Associates is to deliver exceptional value and a strong return on your investment. We believe in building lasting partnerships with our clients, and that starts with ensuring our services provide measurable results. Our team is dedicated to implementing efficient, data-driven strategies that not only fit your budget but also contribute to your bottom line.

Custom Strategies for Measurable E-commerce SEO Agency Success

At Schwartzman & Associates, we understand that one of the most pressing questions for any business investing in an ecommerce SEO agency is, "When will we see results?" It's a fair question, and our answer is designed to set realistic expectations while highlighting our commitment to your success.

Ecommerce SEO Agency Timelines

The journey to achieving significant results begins with the development of a tailored digital marketing strategy. This initial phase is critical as it lays the groundwork for all subsequent actions and campaigns. Given the bespoke nature of our services, the timeline for seeing results can vary based on several factors, including the complexity of your goals, the competitive landscape of your industry, and the specific tactics employed in your strategy.

Transparent Communication from the Start

Once we've developed a strategy and outlined the scope of work, we provide an estimated timeline for when you can expect to see progress and results. This timeline is based on our extensive experience and the data-driven insights we've gathered from past successes. We believe in transparent communication, ensuring you have a clear understanding of the milestones we aim to achieve and the timeframe in which we expect to reach them.

Ecommerce SEO in Phases

Ecommerce marketing is a dynamic and ongoing process, and results often come in phases. Initial improvements may be seen in website traffic, engagement rates, and search engine rankings, followed by more substantial outcomes in lead generation, conversion rates, and revenue growth. Our team is committed to keeping you informed every step of the way, providing regular updates and reports that detail our progress and the impact of our efforts.

Commitment to Flexibility and Optimization

As your partners in ecommerce success, we remain flexible and responsive to the ever-changing digital landscape. Our strategies are not set in stone; they are living plans that we continuously optimize based on real-time data and performance metrics. This approach allows us to adapt quickly and ensure that we are always moving towards your goals as efficiently as possible.

Your Success is Our Priority

At Schwartzman & Associates, your success is our success. We are dedicated to delivering measurable results that drive growth and enhance your online presence. While we cannot promise overnight success, we can assure you of our unwavering commitment to achieving the best possible outcomes for your business within a realistic and agreed-upon timeframe.

Ensuring Consistency in Your Brand Voice

At Schwartzman & Associates, we understand the importance of maintaining a consistent brand voice across all marketing channels. It's essential for building brand recognition and fostering trust with your audience. As an e-commerce marketing agency operating as an extension of your brand, here's how we approach this critical aspect strategically:

Starting with Your Brand Guide

If you already have a brand guide in place, we begin by thoroughly reviewing your established guidelines. This document is our roadmap to understanding your brand's personality, tone, messaging, and visual style. By aligning our marketing strategies with your brand guide, we ensure that every piece of content we create and every campaign we launch resonates with your brand's core identity.

Collaborative Brand Strategy Development

For clients who haven't yet defined their brand voice or guidelines, we offer our expertise in brand strategy development. This process involves collaborative workshops and sessions where we delve into your brand's values, target audience, and unique selling propositions. Together, we craft a comprehensive brand guide that serves as the foundation for all future marketing efforts, ensuring consistency and coherence across all channels.

Coordination Across Channels

Maintaining a consistent brand voice across disparate marketing channels requires meticulous planning and coordination.

Our team of experienced marketers and copywriters are skilled in adapting your brand voice for various platforms while ensuring the underlying message remains unified.

Top Marketing Companies are Adaptive

Whether it's your website, social media, email campaigns, or paid ads, we ensure that your brand speaks with one voice, everywhere.

Brand Management Services

We recognize that coordinating brand voices across channels is typically the responsibility of a brand manager. If your team lacks this role, Schwartzman & Associates is equipped to fill this gap. For an additional fee, we can provide comprehensive brand management services, overseeing all aspects of your brand's representation in the digital space to ensure consistency and alignment with your overall marketing strategy.

Open Communication and Feedback

Our process is highly collaborative and transparent. We maintain open lines of communication with our clients, regularly seeking feedback to ensure that our efforts are perfectly aligned with your vision for the brand. This iterative process allows us to make adjustments as needed and ensures that you remain in control of your brand's narrative.

Flexibility in Our SEO Strategy

At Schwartzman & Associates, we understand that the e-commerce marketing landscape is always evolving and that flexibility is a key to success.

So our approach as an e-commerce marketing agency is both dynamic and data-driven. We are always adapting to new trends, insights, and client needs while staying focused on immediate results.

Balancing Flexibility with Strategy

Achieving Organic Growth through E-Commerce SEO Strategy

As a premier ecommerce marketing agency, we emphasize the importance of organic marketing's long-term benefits. Unlike immediate results often seen with advertising, organic strategies like SEO, content marketing, public relations, and social media marketing require time to mature and yield results.

There are always exceptions, but in most cases, we recommend a minimum commitment of 3 months to truly gauge the effectiveness of these strategies, allowing for data collection and analysis to inform, iterate, and adapt.

The following is a list of strategies that ecommerce companies commonly change prematurely, based on a hunch rather than hard data:

  1. E-commerce SEO target audience focus
  2. E-commerce SEO platform priorities
  3. E-commerce SEO budget allocation
  4. E-commerce SEO keyword strategy
  5. E-commerce SEO content themes
  6. E-commerce SEO social media channels
  7. E-commerce SEO email frequency
  8. E-commerce SEO influencer partnerships
  9. E-commerce SEO tactics
  10. E-commerce SEO paid advertising platforms

E-commerce SEO strategy is a process of continuous iteration and adaptation.

Adapting to Your Needs

We are committed to meeting our clients' needs and are flexible in adjusting our strategies based on performance data, market changes, and your feedback.

Your agency marketing team of e-commerce strategists, content creators, developers, and SEO experts continuously monitor your campaign's performance, ready to optimize and pivot as necessary to ensure we are moving towards your goals.

The Role of Advertising in E-Commerce SEO Strategy

While we advocate for the enduring value of organic e-commerce marketing, we also recognize the role that advertising can play in achieving immediate visibility and supplementing long-term growth strategies.

If budget allows, and your website has already been optimized to convert traffics into customers, our approach is to integrate paid media judiciously, ensuring it complements our organic efforts without relying on it as the sole driver of sales, thus maintaining healthier margins for your business.

Continuous Optimization and Testing

Data-Driven Decisions

Our commitment to being data-driven marketers means as a top e-commerce marketing agency, we're always collecting, analyzing, and acting on the data from your campaigns.

This approach allows us to be responsive and make informed changes that align with your marketing goals and budget constraints.

Comprehensive E-Commerce Analytics and Conversion Reports

We leverage comprehensive e-commerce analytics and conduct regular conversin otpimization audits to understand the impact of our e-commerce marketing strategies.

This ongoing analysis informs our flexibility, allowing us to refine our approach continually and ensure that our e-commerce marketing approach is always aligned with the latest industry trends and your business objectives.

Your E-Commerce SEO Agency Partner

Schwartzman & Associates is more than just an ecommerce SEO company; we are your partners in growth.

We understand the complexities of navigating the e-commerce and digital marketing world and are dedicated to providing solutions that are not only flexible but also driven by a deep understanding of your industry, target audience, and brand voice.

That said, our flexibility in making changes to your e-commerce marketing strategy is guided by a deep commitment to success and organic growth.

We are dedicated to continuous optimization, data-driven decision-making, and maintaining an open dialogue with you to ensure that our strategies are always aligned with your evolving needs and goals.

At Schwartzman & Associates, we understand that circumstances change, and there may come a time when you decide to part ways with us. Our goal is to make every transition as smooth and straightforward as possible, ensuring clarity and mutual respect throughout the process. Here's what you can expect if we decide to part ways:

Transparent E-Commerce Marketing Agency Termination Process

We believe in clear communication, especially when it comes to ending our partnership. Our service agreement outlines a straightforward termination process, including notice periods to ensure both parties have ample time to adjust and plan accordingly. This process is designed to respect your time and investment in our services, allowing for a seamless transition.

Ownership of Creative Work

Your brand and its assets are important. That's why our agreement clearly states the ownership of creative work produced during our engagement.

Upon termination, you retain ownership of all creative work developed by our e-commerce agency specifically for your brand, including but not limited to your:

  • E-commerce marketing SEO strategy report
  • E-commerce marketing content plan
  • E-commerce marketing social media calendar
  • E-commerce marketing email campaign designs
  • E-commerce marketing influencer partnership outlines
  • E-commerce marketing conversion rate optimization audit
  • E-commerce marketing website usability analysis
  • E-commerce marketing paid advertising strategy
  • E-commerce marketing brand voice guideline
  • E-commerce marketing product photography and video content plan
  • E-commerce marketing competitive analysis
  • E-commerce marketing analytics setup and dashboard creation
  • E-commerce marketing keyword research report
  • E-commerce marketing backlink strategy
  • E-commerce marketing customer persona development
  • E-commerce marketing blog content calendar
  • E-commerce marketing platform migration roadmap
  • E-commerce marketing technical SEO audit
  • E-commerce marketing PPC campaign analysis
  • E-commerce marketing social media advertising strategy
  • E-commerce marketing retargeting campaign setup
  • E-commerce marketing sales funnel development
  • E-commerce marketing performance reports
  • E-commerce marketing Amazon strategy
  • E-commerce marketing Shopify optimization guide
  • E-commerce marketing customer review strategy
  • E-commerce marketing local SEO plan
  • E-commerce marketing growth forecasting
  • E-commerce marketing landing page design
  • E-commerce marketing email list segmentation strategy

We ensure that you have everything you need to continue your marketing efforts without interruption.

Final Reporting and Analytics

Understanding the impact of our marketing agency work together is crucial, even as our partnership comes to an end. We provide comprehensive final reporting, including analytics, performance metrics, and insights gained throughout our engagement. This report offers a clear view of what was accomplished, the ROI generated, and recommendations for your future marketing strategies. It's our way of ensuring you're equipped with the knowledge to continue growing your business.

Support During the Transition

We're committed to professionalism and support, even in farewell. During the notice period, your agency marketing team will continue to provide the high level of service you've come to expect, ensuring that ongoing campaigns are not disrupted and that your marketing efforts remain on track. We're also available to assist with transitioning services to your new team or agency, ensuring a smooth handover of responsibilities.

Open Door Policy

Relationships matter to us, and we value the time we've spent working with every client. Even after our professional engagement has ended, our door remains open. Whether you're in need of advice, have questions about your e-commerce marketing strategies, or are considering re-engaging our services in the future, we're here to help.

At Schwartzman & Associates, we're not just another ecommerce marketing agency; we're your partner in growth. Our approach to ending partnerships is guided by our core values of transparency, respect, and ongoing support. We're dedicated to ensuring that every aspect of our collaboration, from start to finish, is handled with professionalism and care, reflecting the high standards of service we're known for.