Public Relations Speaker Eric Schwartzman

Public Relations Speaker Eric Schwartzman: Outsourcing Social Media without Selling Your Soul

Top-Rated Public Relations Speaker

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Topic: Outsourcing Social Media without Selling Your Soul - For clients looking to outsource their social marketing and agencies looking for billable hours, this presentation will help you discover a sustainable approach to outsourcing social media.

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About the Presentation: 

This is a controversial presentation designed to provoke thoughtful discussion and advance the audience’s awareness and sophistication about outsourcing social media marketing without damaging brand credibility. Agency professionals and service providers will be forced to reassess their approach to social media services, and clients will learn what types of services make sense to outsource versus what they should keep in-house.


Take aways:

· How social media outsourcing can hurt your business. 

· The biggest outsourcing mistakes and successes, and why they happened. 

· What’s safe to outsource, what’s not, and why. 

· A sustainable approach to social media for agency service providers

Clients need help. And there’s plenty agencies can do for them. This talk features three smart way clients can outsource their social marketing without selling their souls, and the smartest areas for agencies to concentrate their efforts.

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“Eric did an excellent job tailoring a 1-hour speaking presentation about social media tips and trends to our conservative manufacturing audience that does not have much experience in this area. He is articulate, thoughtful and professional, and I would gladly work with him again or recommend him to others.” 

Robert Grace
Editor & Publisher
Plastics News


“Eric hosted a seminar for LIMA at our annual trade show as part of Licensing University (tm). It was by far the most highly rated seminar of the entire slate of classes. He was engaging, informative and he was able to provide real world applications and understanding to his audience about the ins and outs of social media as a marketing tool. I highly recommend him as a speaker and as a teacher on the subject!” 

Jennifer Coleman Thieroff 
Senior Vice President Marketing 
International Licensing Merchandiser's Association


“Eric did an excellent presentation at our annual cable marketing conference on managing brand in a user-generated, blog-clogged world. He did extensive research in advance and his presentation was relevant, insightful and interactive.

Anne Cowan (@annecowan
SVP, Communications & Marketing 
Cable & Telecommunications Association


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Satisfied audiences include:Boeing, City National Bank, Environmental Defense Fund, Johnson & Johnson, Government of Singapore, U.S. Dept. of State, US Embassy to Rome, US Embassy to Athens, United States Marine Corps, U.S. Pacific Command, NORAD, Toyota and many, many more.