Earned Media Podcast

Joe Pulizzi is the best-selling author of Content Inc., Killing Marketing, and Epic Content Marketing, which Fortune Magazine named a “must-read business book.” He is the founder of digital content news site The Tilt and the Content Marketing Institute, which he sold in 2016, and the host of the Content Inc podcast and This Old…

David Ratner has been a book publicist for over two decades, with extensive experience managing book publicity firms, book marketing companies, and book publicity consulting. The former president of one of the country’s largest book public relations agencies, he has worked with leading publishers, as well as hundreds of best-selling authors across all genres. These…

David Bloom is a writer at Forbes, TVRev, and Tubefilter, and is the host of the Bloom in Tech podcast. A long-time journalist for a range of daily newspapers in Memphis, Dallas and Los Angeles, he has also written for Red Herring, Variety and Deadline Hollywood. He spent a decade as an earned media advisor…

In this episode, Peter Kafka senior correspondent at Recode – the business and technology network from Vox Media – talks about his career as a journalist, what he likes to cover, podcasting, the dangers of just covering trending stories, and reporting beyond the bubble filter. Peter is also the host of Recode Media, the weekly…

Rory Cellan-Jones is a technology correspondent for the BBC. He has covered numerous groundbreaking tech and business stories across the decades, from the late ‘90s dotcom bubble all the way to the rise of Google, Facebook, and the iPad. Often described as “the non-geek’s geek,” he aims to look at the impact of the internet…

In this episode conversion rate optimization Tim Ash, CEO at TimAsh.com. He is a conversion optimization expert talks about the relationship of psychology and online sales. Tim has keynoted events all over the world for Google, Facebook, Pubcon and others. He’s the author of Unleash Your Primal Brain: Demystifying How We Think and Why We…

In this episode Jeff Coyle, co-founder and CSO for MarketMuse, a company specialized in helping creators plan and craft content marketing campaigns to maximizes results, talks about what type of B2B content marketing is most effective and how he uses natural language processing to help clients determine the topics and subtopics they should be covering.…

Crunchbase is a database with curated business information about private and public companies. Their service tracks investments and funding information, founding members and individuals in leadership positions, mergers and acquisitions. Crunchbase News covers startups and companies in the private sector. Their earned media news coverage puts your company in front of investors and media reporters.…