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Online PR Convergence Opens in Los Angeles

We opened the inaugral Online PR Convergence at the Universal Hilton in Los Angeles this morning and have heard some pretty interesting presos from our speakers so far.

I gave an opening keynote on integrating the web into mainstream PR campaigns.

Phil Gomes and Brian Solis [PDF] talked about building public awareness through social networking.

Sally Falkow and Mike Manuel spoke about integrating blogs and social media into the business of media.

Linda Zimmer [PDF] gave a lunch keynote about where social media is heading.

Jamie O’Donnell and Michael Terpin presented in search engine optimization.

And Paul Dyer and John Wall gave our closing session on building stronger relationships through RSS.

Tonight we’re going to dinner at Asia de Cuba and having cocktails after that at Sky Bar.

I’ll post tomorrow’s presos tomorrow.

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