Recent Episodes
How to Get Press Coverage with Digital PR
Tactics for getting press coverage with digital PR are as broad and varied as the public relations agencies and clients that pursue them. The news media is influential, so everybody wants to get press. But everybody knows how to get it. In this post, I'm going to share the digital PR strategies Sarah Evans (@prsarahevans) uses to generate media…
Benefits of Brand Monitoring Tools for Social Media
The benefits of brand monitoring tools for social media are not always apparent to the chief communications officers responsible for purchasing them. This is a conversation all about how to monitor your brand on social media. What is Brand Monitoring? If you have Google Analytics, why do you need premium social media monitoring tools, and…
PR Tech Wednesdays – Podcast Edition
In this podcast, Bob Gold of Bob Gold & Associates and Kimberly Goodnight of Media Playground PR discuss the impact of the coronavirus on the public relations and media relations business. This is an audio replay of PR Tech Wednesdays, which you can attend live every Wednesday from 12-1pm PT. Sign up here. Related posts:…
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Earned Media Hour - Podcast Edition
Podcast edition of a recurring digital hive mind gathering where experts share insights about building visibility and credibility through unbiased, neutral third-party endorsements. Join us for lively discussion about the future of owned, shared and earned media marketing.Subscribe by Email
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