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"We implemented his tips and are seeing amazing results!”

Stacy Knott, Deputy Chief

NORAD
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Exclusive Tips for Subscribers Only

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stacy

"We implemented his tips and are seeing amazing results!”

Stacy Knott, Deputy Chief

NORAD
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End Exclusive Theatrical Releases and Set Elvis Free

“The only thing that matters is that that man gets up on that stage tonight,” says Colonel Thomas Parker, after Elvis collapses from drugs and exhaustion on his way to the stage in Baz Luhrman’s new biopic. The Colonel, played by Tom Hanks, is the bad guy in this movie and his relationship with Elvis,…

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End Exclusive Theatrical Releases and Set Elvis Free

“The only thing that matters is that that man gets up on that stage tonight,” says Colonel Thomas Parker, after Elvis collapses from drugs and exhaustion on his way to the stage in Baz Luhrman’s new biopic. The Colonel, played by Tom Hanks, is the bad guy in this movie and his relationship with Elvis,…

Read More...

Email Marketing Best Practices

Email marketing best practices have changed more in the last 6 months than in the last 6 years. Pre-pandemic best…

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Scaling Owned Media Editorial with ContentGrow [PODCAST]

There’s no fooling the search engines (read, Google). They’ve gotten too good at finding the best content for searchers, not…

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Click to Convert: Mastering Digital Marketing Funnels

So you have an extraordinarily good product or service. Best in the biz.  Unfortunately, it’s not going to do much…

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Content Marketing Ops with Byron White [Podcast]

If you’re in content marketing and you’ve never heard of the Writer Access content marketing marketplace this episode can help…

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Guide to B2B Content Marketing

With trade shows and conferences canceled due to the COVID-19 global pandemic, we see crystal clear why B2B content marketing…

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Uber Efficiency: Integrating Martech into End-to-End Tech Stacks

A technology stack whose component parts don’t adequately connect can hardly be called a stack: it’s more like a collection…

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Secrets of Successful Owned Media [Keynote]

Owned media marketing is about leading a horse to water and making them drink. In the analog days, marketers led…

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How To Pivot to Digital Marketing [PODCAST]

Demand for effective digital marketing leadership has never been higher.  But despite all that demand, the supply of worthy and…

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Digital Public Relations Could Solve Industry’s PR Problem

An article on the cover of the New York Times Sunday Business section titled “Spinning Frenzy: Bad Press for P.R.”…

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Improve Marketing Accountable with Digital PR

Ron Aslop’s article in yesterday’s Wall Street Journal on the need for M.B.A. programs to do a better job covering…

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72 market street kick ass chili

Finding 72 Market Street’s Kick-Ass Chili Recipe Online

I’ll be far away from the real Jerry McGuire, sports agent Leigh Steinberg who hosts his famous Super Bowl Party…

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TiVo SDK and the Legend Behind the Long Tail

No disrespect to Marty Yudkovitz, who’s probably a capable, stand-up guy, but the real news at TiVo this week is…

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Google Puts Video Monitoring Services and TV Guides Up Against the Ropes

If you’re a publicist that spends time trying to get reporters to write about television programs so that viewers will…

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Ketchum Says “Lapse in Judgement” Done with “Highest Integrity”

Here’s Ketchum’s apology statement, released selectively to journalists. It is not posted on Ketchum or Omni Group’s website, and was…

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Ketchum Apologizes Through News Media

It’s a good thing PR firm Ketchum apologized for paying conservative commentator Armstrong Williams to shill for No Child Left…

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First Blog Post on My Blog

As a regular contributor to iPressroom’s Internet PR News Blog, I thought it was about time I launched a blog of…

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