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Exclusive Tips for Subscribers Only
If you want to know how to hire a virtual assistant, this episode is for you. I spoke with Mashon Thomas, who specializes in helping clients retain, onboard and manage outsourced virtual assistants. She has been doing it for over a decade, having started as a freelancer herself on upwork. She spoke to me about…
How to Hire a Virtual Assistant with Mashon Thomas
If you want to know how to hire a virtual assistant, this episode is for you. I spoke with Mashon Thomas, who specializes in helping clients retain, onboard and manage outsourced virtual assistants. She has been doing it for over a decade, having started as a freelancer herself on upwork. She spoke to me about…
Harvard Business Analytics Program Graduate and Ambassador Shonali Burke
Inside the Harvard Business Analytics Program with Shonali Burke, an accomplished public relations, corporate communications professional and recognized PR measurement…
5 Ways to Convert Website Visitors into Customers
I was recently contacted by a small business owner who was deplatformed by Facebook. Apparently, they shut down his company’s…
Exclusive Interview with Business Insider Deputy Editor Jake Swearingen
Jake Swearingen, deputy editor at Business Insider has written for Consumer Reports, New York Magazine, The Atlantic, Wired, Slate and…
It took a lockdown to get the last of the small businesses out there to pivot to digital. With COVID-19…
State of the Live Conference Circuit for Digital Keynote Marketing Speakers So here’s the deal. I just got back from…
Michael Terpin, an American investor, entrepreneur and public relations executive. In 2013 he co-founded BitAngels, an investment network for blockchain…
Mike Prasad is the founder of TinySponsor, an influencer marketing platform that connects marketers with influencers, as well as Marketing…
Audio is everywhere these days. A cacophony of voices has been unleashed by the rise of social audio platforms, but…
I’ll be far away from the real Jerry McGuire, sports agent Leigh Steinberg who hosts his famous Super Bowl Party…
Read MoreNo disrespect to Marty Yudkovitz, who’s probably a capable, stand-up guy, but the real news at TiVo this week is…
Read MoreIf you’re a publicist that spends time trying to get reporters to write about television programs so that viewers will…
Read MoreHere’s Ketchum’s apology statement, released selectively to journalists. It is not posted on Ketchum or Omni Group’s website, and was…
Read MoreIt’s a good thing PR firm Ketchum apologized for paying conservative commentator Armstrong Williams to shill for No Child Left…
Read MoreAs a regular contributor to iPressroom’s Internet PR News Blog, I thought it was about time I launched a blog of…
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B2B Lead Gen Podcast
The podcast about how B2Bs use tech to generate, qualify & convert leads to revenue.
Podcast edition of a live, weekly video chat about the latest developments in Earned Media.
On the Record...Online
Podcast about how technology is changing the way organizations communicate (archive).
