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stacy

"We implemented his tips and are seeing amazing results!”

Stacy Knott, Deputy Cheif

NORAD
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Get Exclusive Tips for Email Subscribers Only

stacy

"We implemented his tips and are seeing amazing results!”

 

Stacy Knott, Deputy Cheif

NORAD
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Reputation Management with Broadcast Media Monitoring Services

In an always-on world, broadcast media monitoring services help you stay current on all on how your brand, industry, and competitors are being covered in broadcast and cable television. This gives you a huge advantage when it comes to defending your brand and managing your reputation, particularly in the event of crisis or news media…

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Reputation Management with Broadcast Media Monitoring Services

In an always-on world, broadcast media monitoring services help you stay current on all on how your brand, industry, and competitors are being covered in broadcast and cable television. This gives you a huge advantage when it comes to defending your brand and managing your reputation, particularly in the event of crisis or news media…

Read More...

Algorithms, AI, and Accretion- Future of Digital Marketing in 2021

AI, advanced algorithms, and big data have ushered us into a new era of marketing and consumption.  We’ve seen disruptive…

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B2B Marketing to Niche Industries

When it comes to creating a niche marketing strategy for B2Bs, there are no off-the-shelf options. It’s a blessing and…

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How to Successfully Hire & Work With a PR Agency

If you’re wondering how to get press coverage or need a PR strategy for your startup, it’s time to enlist…

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What is Brand Monitoring? How to Use Social Media Monitoring Tools to Get Actionable Insights.

When it comes to delivering well-timed, relevant messages as a brand, it’s important to know what’s going on in the…

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How to Hire a Digital Marketing Consultant

It’s not the best business that wins.  It’s the one with the best marketing. Which means that marketing — digital…

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MIT Physicist Explains Science of Viral Content

When presenting an argument, Western education stresses reliance on science, reason, and logic. But it turns out, that’s the wrong…

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How to Use Proverbs & Persuasion for Better Brand Storytelling

While B2B lead generation has changed a lot since the Rolodex days, one thing has remained the same – word…

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How to Improve B2B Lead Qualification Process in Niche Markets

One of the biggest challenges when it comes to B2B lead generation is increasing lead quantity without compromising lead quality. …

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TiVo SDK and the Legend Behind the Long Tail

No disrespect to Marty Yudkovitz, who’s probably a capable, stand-up guy, but the real news at TiVo this week is…

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Google Puts Video Monitoring Services and TV Guides Up Against the Ropes

If you’re a publicist that spends time trying to get reporters to write about television programs so that viewers will…

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Ketchum Says “Lapse in Judgement” Done with “Highest Integrity”

Here’s Ketchum’s apology statement, released selectively to journalists. It is not posted on Ketchum or Omni Group’s website, and was…

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Ketchum Apologizes Through News Media

It’s a good thing PR firm Ketchum apologized for paying conservative commentator Armstrong Williams to shill for No Child Left…

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First Blog Post on My Blog

As a regular contributor to iPressroom’s Internet PR News Blog, I thought it was about time I launched a blog of…

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