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Exclusive Tips for Subscribers Only

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stacy

"We implemented his tips and are seeing amazing results!”

Stacy Knott, Deputy Chief

NORAD
  • Blog Homepage Sign Up
  • This field is for validation purposes and should be left unchanged.
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Exclusive Interview with Business Insider Deputy Editor Jake Swearingen

Jake Swearingen, deputy editor at Business Insider has written for Consumer Reports, New York Magazine, The Atlantic, Wired, Slate and LA Weekly.  In this exclusive interview we talk about Business Insider’s meteoric rise to name brand status, media opportunities for coverage and the post-pandemic small business retail rebound. Discussion Topics: How New York Magazine determines…

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Exclusive Interview with Business Insider Deputy Editor Jake Swearingen

Jake Swearingen, deputy editor at Business Insider has written for Consumer Reports, New York Magazine, The Atlantic, Wired, Slate and LA Weekly.  In this exclusive interview we talk about Business Insider’s meteoric rise to name brand status, media opportunities for coverage and the post-pandemic small business retail rebound. Discussion Topics: How New York Magazine determines…

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The Role of Owned Media in a Digital Pivot

It took a lockdown to get the last of the small businesses out there to pivot to digital. With COVID-19…

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Are Las Vegas Trade Shows Back Yet?

State of the Live Conference Circuit for Digital Keynote Marketing Speakers So here’s the deal. I just got back from…

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Bitcoin, Blockchain, and Cryptocurrency with Michael Terpin

Michael Terpin, an American investor, entrepreneur and public relations executive. In 2013 he co-founded BitAngels, an investment network for blockchain…

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Influencer Marketing with Mike Prasad

Mike Prasad is the founder of TinySponsor, an influencer marketing platform that connects marketers with influencers, as well as Marketing…

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4 Ways to Use Podcast Monitoring for Your Brand

Audio is everywhere these days. A cacophony of voices has been unleashed by the rise of social audio platforms, but…

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Tech Stacks for RevOps with Jen Spencer

Smartbug’s Chief Revenue Officer and RevOps analyst Jen Spencer talks about her recent benchmarking report on the convergence of inbound…

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Risks and Rewards of Artificial Intelligence with Cade Metz

New York Times technology correspondent Cade Metz talks about his new book Genius Makers: The Mavericks Who Brought AI to…

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Building a Profitable Substack Newsletter with Isaac Saul

Isaac Saul is a politics reporter who grew up in suburban Pennsylvania and has lived and reported all over the…

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Building a Business Case for Podcasting

These are my opening remarks from yesterday’s panel on building a business case for podcasting at Syndicate New York. We…

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Jeff Jarvis Delivers Open Source Keynote at Syndicate Conference

Jeff Jarvis is giving the opening keynote at Syndicate NY. He’s definitely the speaker I’m most excited about hearing from…

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Pitching Broadcast News with CNN Anchor Ali Velshi

In this interview, I talk to CNN News Anchor Ali Velshi about citizen journalism, receiving pitches from PR people and…

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media relations master class

Media Relations Master Class with Peter Himler

Media relations is skill learned best through experience. In this exclusive interview — which is pretty much a recorded media…

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Public Relations Agency Management with Al Golin

In this exclusive interview with legendary public relations agency founder Al Golin — who passed away in 2017 at the…

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PR Life Experience From Burson-Marsteller Founder Harold Burson

This is an exclusive interview with Harold Burson — who passed away in Jan. 10, 2020 at the age of…

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Pitching Hard News with CNN Anchor Renay San Miguel

If you’ve ever wondered how CNN decides what to cover, this exclusive interview as all about the process of how…

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User Experience is the New PR with Jakob Nielsen

The New York Times calls Jakob Nielsen “the guru of Web page usability” so those are their words, not mone….

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How to Teach in the Age of Continuous Partial Attention

I gave a lecture on digital media to a public relations class at Pepperdine University yesterday. A few of the…

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Digital PR Keynote for the PRSA Independant Practitioners Group

This is a recording of a talk I gave on Digital PR at the Public Relations Society of America Independent…

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