In this Affiliate Marketing Roadmap for Brands episode of the Earned Media Podcast (subscribe), Anna Gita, CEO of MaxWeb, which is one of the fastest-growing affiliate networks, explains what affiliate programs are and how they work. I heard Anna’s keynote at The Berlin Meet Market. She spoke about the future of the affiliate marketing industry,…
2023 Affiliate Marketing Roadmap from Anna Gita
In this Affiliate Marketing Roadmap for Brands episode of the Earned Media Podcast (subscribe), Anna Gita, CEO of MaxWeb, which is one of the fastest-growing affiliate networks, explains what affiliate programs are and how they work. I heard Anna’s keynote at The Berlin Meet Market. She spoke about the future of the affiliate marketing industry,…
Digital Marketing for Wineries (Case Study)
If you think digital marketing for wineries is all about social media marketing, think again. While winery marketing for ecommerce…
SEO for News Websites with Louisa Frahm
SEO for news websites is a critical component of reach and frequency. In this podcast, I spoke with ESPN.com director…
Ex-Google Search Quality Team Member Opens Kimono
Fili Wiese is a former Google Engineer and member of the search quality team. I spoke to him after his…
Digital Marketing Tips for Email Subscribers Only
I did not write anything below the subhead in this blog post about content marketing outsourcing. The author is Jason…
There’s no fooling the search engines (read, Google). They’ve gotten too good at finding the best content for searchers, not…
If you’re in content marketing services and you’ve never heard of the Writer Access content marketing marketplace this episode can…
Jake Swearingen, deputy editor at Business Insider has written for Consumer Reports, New York Magazine, The Atlantic, Wired, Slate and…
“The only thing that matters is that that man gets up on that stage tonight,” says Colonel Thomas Parker, after…
The lockdown showed us why B2B content marketing is so important. When public events like trade shows and conferences get…
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A technology stack whose component parts don’t adequately connect can hardly be called a stack: it’s more like a collection…
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Owned media marketing is about leading a horse to water and making them drink. In the analog days, marketers led…
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In this episode we go deep into using Google Analytics for B2B digital revenue attribution with Steffen Hedebrandt, who is…
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Michael Terpin, an American investor, entrepreneur and public relations executive. In 2013 he co-founded BitAngels, an investment network for blockchain…
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Demand for effective digital marketing leadership has never been higher. But despite all that demand, the supply of worthy and…
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Smartbug’s Chief Revenue Officer and RevOps analyst Jen Spencer talks about her recent benchmarking report on the convergence of inbound…
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With 30% marketshare, WordPress is the world’s most popular content management system (CMS) on the Internet today. Unsurprisingly, plugins designed…
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In this episode, writer, investor and entrepreneur Chris Yeh talks about Blitzscaling: The Lightning Fast Path to Building Massively Valuable…
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Automation and globalization drive growth. But at what cost? Companies are too good at using half baked algorithms and business…
Read MoreMarketing Tips for Subscribers Only
Digital Marketing Podcasts
B2B Lead Gen Podcast
The podcast about how B2Bs use tech to generate, qualify & convert leads to revenue.
Podcast edition of a live, weekly video chat about the latest developments in Earned Media.
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Podcast about how technology is changing the way organizations communicate (archive).
