Eric Schwartzman's Digital Marketing Blog
Speed Beats Price, Says Marketing Keynote Speaker Jay Baer
The hardest part of making a purchasing decision usually boils down to the infamous question, “You can have it fast,…
Blogging for Business: Best Practices for Content Marketing
Whether you’re a DTC or B2B marketer, blogging has emerged as an indispensable tactic for marketing businesses of all sizes….
Los Angeles PR Consultant Howard Bragman Passes at 66
Howard Bragman, the legendary Los Angeles public relations consultant and PR guru passed away from leukemia on February 11, 2023,…
Digital Marketing Tips for Email Subscribers Only
Kasim Aslam is the CEO of Solutions 8. He is a widely recognized thought leader in the search marketing arena,…
In this Affiliate Marketing Roadmap for Brands episode of the Earned Media Podcast (subscribe), Anna Gita, CEO of MaxWeb, which…
If you think digital marketing for wineries is all about social media marketing, think again. While winery marketing for ecommerce…
SEO for news websites is a critical component of reach and frequency. In this podcast, I spoke with ESPN.com director…
Fili Wiese is a former Google Engineer and member of the search quality team. I spoke to him after his…
White Papers by Schwartzman & Associates
Smartbug’s Chief Revenue Officer and RevOps analyst Jen Spencer talks about her recent benchmarking report on the convergence of inbound…
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With 30% marketshare, WordPress is the world’s most popular content management system (CMS) on the Internet today. Unsurprisingly, plugins designed…
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In this episode, writer, investor and entrepreneur Chris Yeh talks about Blitzscaling: The Lightning Fast Path to Building Massively Valuable…
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Automation and globalization drive growth. But at what cost? Companies are too good at using half baked algorithms and business…
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In this episode of the B2B Lead Gen Podcast, Scott Brinker, vice president of platform ecosystem at HubSpot and editor at Chief MarTech talks about…
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Abraham Maslow’s Hierarchy of Needs says human behavior can be classified based on needs. To achieve our full potential, basic…
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In this podcast, I spoke with SoundCommerce CEO Eric Best, a 20-year commerce vet who’s worked at Amazon and Liberty…
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If you want to know how to hire a virtual assistant to support your digital marketing, this episode is for…
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Inside the Harvard Business Analytics Program with Shonali Burke, an accomplished public relations, corporate communications professional and recognized PR measurement…
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I was recently contacted by a small business owner who was deplatformed by Facebook. Apparently, they shut down his company’s…
Read MoreMarketing Tips for Subscribers Only
Digital Marketing Podcasts
B2B Lead Gen Podcast
The podcast discusses how B2B marketing uses technology, data, and content marketing strategy to generate, qualify, and convert leads to revenue, represented by an icon on the company website. Learn to convert marketing qualified leads to sales qualified leads.
The podcast version of a weekly live video chat covering the most recent advancements in Earned Media, including discussions on advertising, B2B, blogging, content marketing, data, digital marketing, e-commerce, email, experience, graphic design, influencer marketing, and Los Angeles.
On the Record Online
The podcast explores how technology is revolutionizing communications in organizations (archive), covering topics like data, SEO, marketing, branding, digital marketing, communications, social media, companies, and public relations.
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