fbpx Skip to content

Bits More Permanent than Ink

After we recorded his podcast interview for the latest episode of On the Record…Online, Doc Searls and I were talking about how most clients still prefer print news to online placements. I don’t remember his exact words, but what Doc basically said was this:

Ink is not permanent. I just threw out a stack of magazines this morning. On the other hand, bits on the web are usually up a lot longer. Print turns into fish wrap. Bits don’t.

PR Tech Wednesdays

Strategic communicators share insights on where we the industry every Wednesday from 12-1pm Pacific Time

Paid Media on Social and Mobile with Greg Johns [PODCAST]

In this episode of the FIR B2B Podcast, Paul Gillin and I discuss the critical role online…

Read More

B2B Content Marketing Strategy with Mike Moran [PODCAST]

How do you conduct B2B content marketing when your competitors are already way ahead of you? When…

Read More

Inside The SAP Global Brand Advocacy Program [PODCAST]

In this episode of For Immediate Release B2B, Paul Gillin and Eric Schwartzman interview SAP Head of…

Read More

Insights and Take-Aways from WordCamp LA

WordCamp Los Angeles is held at Loyola Marymount University because the college and open source software share…

Read More