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Arthur Sulzberger on Charlie Rose

I heard a very interesting exchange about how technology is changing the very heart of the newspaper business.

Appearing recently on Charlie Rose for a one hour interview, New York Times Publisher Arthur Sulzberger said, “We have a robust advertising revenue coming in from the web and it’s growing at 30 to 40 percent growth a year, and that’s remarkable. But we need to also be able to establish other revenue sources if we’re going to able to support the cost of having a news room.”

To which Rose asked, “And how fast are these online revenue source going to come?”

And Sulzberger repeated, “Well 30 to 40 percent growth a year is what we are doing right now on just the advertising.”

And here’s the real gem…Sulzberger continues…

“But it’s going to be user generated as well as, such as Times Select. We’re going to have to move to a new place in this business. And we’re going to have to recognize that our old way of operating — which was for us to talk to you — is only half the equation now. We have to give you the option to talk back to us. And more importantly, to talk to your peers.”

Sounds like Jeff Jarvis is making some headway over there.

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