COVID-19 Crisis Communications Webinar with Los Angeles PR Leaders

This Wednesday 4/15/20 at Noon Pacific Time, a panel of Los Angeles public relations agency leaders will convene to discuss developing effective, tasteful COVID-19 media pitches on PR Tech Wednesdays, a weekly video chat open to the first 100 attendees at no charge. REGISTER Angling pitches and press materials so they’re relevant to the news…

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HOW TO: Prevent a Social Media Crisis

Earlier this week the Los Angeles Chapter of the Public Relations Society of America hosted a panel discussion on what it takes to prevent a social media crisis.   In my opinion, PR spends too much time talking about crisis management and not enough time thinking about how to prevent them from happening in the…

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Social Media Crisis Communications Simulator Prepares Clients for Storm

Social media crisis simulator Firebell, which was recently introduced by PR giant Weber Shandwick, is providing crisis communications training for companies keen to avoid critical missteps in an online brand crisis. In this episode, Weber Shandwick VP Brooke Worden joins guest host Sandra Burrowes to give us a glimpse of FireBell’s realism and effectiveness, attributes…

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BP Oil Spill Crisis Communications Case Study

An explosion on an oil rig licensed to BP in the Gulf of Mexico triggered an oil spill that has resulted in an ecological and financial disaster of global proportions.  United States Navy Public Affairs Officer Jim Hoeft who is coordinating communications at the Official Site of the Deepwater Horizon Unified Command for the Joint…

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Washington Mutual Crisis Communications Case Study

Handling crisis communications for the biggest bank failure in US history with Former Washington Mutual Vice President of Internal Communications Karen Horn at the PRSA International Conference in San Diego.  Prior to her position at WaMu, she was the senior director of employee commitment at Cisco. Crisis Communications at Washington Mutual    01:37 – A…

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Digital Crisis Communications at FEMA: Case Study

Public information officer John Shea goes On the Record…Online about strategically leveraging social media for crisis communications, the credibility gap between social media communications and your own website, and why press releases are ineffective for direct communications during times of crisis.   FEMA Public Information Officer John Shea talks about how the Federal Emergency Management…

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Crisis Communications Public Relations Software with Gerald Baron

In this exclusive interview on social media management during a crisis, PIER Systems Founder & CEO Gerald Baron explains the trends in online crisis communications, public relations software and the insatiable quest for speed in the media relations business. PIER Systems is on-demand, information management software. PIER systems differentiates their software by tailoring their offering…

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Crisis Communications at the Red Cross during Hurricane Katrina

This is an interesting interview with some awkward moments featuring Charles Connor, who got a little weird when I dug too deep into the American Red Cross’s response to Hurricane Katrina. Charles Connor was senior vice president for communications and marketing at American Red Cross. He oversaw internal, external, and stakeholder communication and marketing including…

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