One of the most interesting alternatives to measuring online influencers to surface yet is Traackr, a premium service that reveals reach, resonance and rank in online social spheres. In this exclusive interview, Traackr Founder and CEO Pierre-Loic Assayag, talks about how his service differs from Klout and other online influence scoring services. This interview was…

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The Fifth Annual PRSA Digital Impact Conference will be held April 2-3, 2012 in New York City. We’re looking for online influencers, experts and leaders on the client and agency sides to present strategies, theories, ideas, research and results. Caryn Marooney, director of product communications at Facebook is confirmed to keynote, and we’re now accepting…

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This is a recording of the closing keynote I delivered at Social Media Week Los Angeles. I spoke about social business, how social is changing the way organizations communicate, and the way business customers procure and make purchasing decisions.   Social Media Week Keynote Topics: How are B2Bs using social media differently from B2Cs? What…

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Official Le Web 2011 conference bloggers Luca Sartoni (@lucasartoni), Karin Hoegh (@karinhoegh) and Nebojsa Radovic (@eniac) discuss the tech scene in Paris, this year’s scheduled keynotes from Eric Schmidt of Google, Sean Parker, Daniel Ek of Spotify, Brian Chesky of AirBNB and Kevin Systrom of Instagram as well as what type of coverage to expect…

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Shira Lazar, Host and Executive Producer of the weekly live interactive show and 24/7 news hub, “What’s Trending” discusses: Hosting live streaming programming for mainstream audiences Selling online content to advertisers Working with online influencers Premium apps Leo LaPorte Emotional ties to social media The future of web search And the mistake which ended her…

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