The latest blogging stats, including counts on blog readership and blog traffic, were presented by Technorati CEO Shani Higgins at the PR Summit in San Francisco earlier this month. This podcast is an exclusive recording of her talk. Much of the data she shared was a preview of the blogging stats to be included this…

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Life on Mars, space colonies and inspiring innovation with Peter H. Diamandis (@peterdiamandis) Chairman and CEO, X PRIZE Foundation, a key figure in the development of the personal spaceflight industry. Peter has created many space-related businesses and organizations, including the X PRIZE Foundation, an educational nonprofit prize institute whose mission is “to create radical breakthroughs…

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What’s your online influencer score? In this episode, you’ll find out why your influencer score matters and what you can do to increase it. Klout was one of the first company’s to use social signals to improve upon Google’s Page Rank algorithm as a way of measuring influence.   Klout’s API had 2 billion calls…

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If you’re interested in tech news, you’re going to find this very interesting. If you’re a media relations professional who works in tech, you’ve just hit the mother lode. In this podcast, Cathy Brooks (@cathybrooks), who currently handles marketing for Draper Fisher Jurvetson backed Israeli mobile search app provider DoAT interviews All Things D co-editor Kara Swisher (@karaswisher) about her tech blog’s personality,…

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Learning how to share social media, whether with a tweet, a post on Facebook or even +1ing someone on Google+, can be confusing to some. Posting a link on your business Facebook page may not be the best Facebook wall post choice. Your recent tweet may not give you the response you were expecting. Many…

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  I spoke with Neville Hobson about the specifics of my upcoming Hands-On Social Media Training in London on Sept. 8-9, 2011 presented by Social Media Today. You can have a listen at: If you’re interested in attending, you can sign up here. Reduced pricing ends Tuesday, August 9, 2011. Hope to meet you there!…

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How to master social media engagement is a question asked widely by businesses and consumers. Does your corporation or business know how market on Facebook or how to tweet and how to retweet compelling shares?  Are you writing the best Facebook wall posts? Do you know how to use Twitter for business? Do you find yourself…

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