Posted via email from ericschwartzman’s posterous The Social Media Boot Camp comes to Los Angeles, August 16-17, 2010. Bring your laptop, log on and learn the ins and outs on social media engagement and SEO. Sign up at https://www.socialmediabootcamp.com

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The business case for public relations, the results of the general assembly of the PRSA Assembly for Delegates and Leadership and delivering value with Michael Cherenson (@mcherenson), Chair and CEO of PRSA and Executive Vice President of New Jersey-based Success Communications Group at the 2009 PRSA International Conference in San Diego.   SHOW NOTES 01:21…

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Handling public affairs at the detainment facility operated by the Joint Task Force at GTMO “Gitmo,” the efforts of the Office of the US Secretary of Defense in establishing an umbrella social media policy and whether the US Dept. of Defense will publish data sets at www.data.gov, featuring Guantanamo Public Affairs Chief, US Navy Lieutenant…

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How to become a PRSA board member, inside PRSA’s prestigious College of Fellows and judging the PRSA Silver Anvil Awards with PRSA Chair-Elect Gary D. McCormick, APR, Fellow PRSA and Director, Partnership Development at HGTV, Scripps Networks at the 2009 PRSA International Conference. 02:14 – What it takes to be inducted into the prestigious PRSA…

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Social media management, the impact of social media on our intellectual development and what’s next with author and social media professional Deirdre Breakenridge (@dbreakenridge) recorded at the PRSA International Conference in San Diego. 01:17 – Deirdre discusses the controversy surrounding her most recent book Putting the Public Back in Public Relations, which she and her…

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Public Affairs during the wars Afghanistan and Iraq and at the War Court during Khalid Sheikh Mohammed’s 9/11 confession with former Pentagon War Court Spokesperson Ann Peru Knabe.  Knabe is currently an active Air Force Reservist and teaches public relations at the University of Wisconsin.   01:21 — Gary Goldhammer asks what kind of food…

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Overcoming false stereotypes, the impact of the illegal drug trade on Mexican tourism and pitching journalists in a corrupt climate with Marco Herrera, president of Grupo Public in Mexico City, recorded at the 2009 PRSA International Conference in San Diego.   00:58 – The state of the public relations business in Mexico City, the types…

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Live entertainment marketing and public relations, the impact of the digital revolution on ticket sales and tips on beating the scalpers to good seats with Andy Perez, former west coast public relations chief for Feld Entertainment, producers of Ringling Brothers and Barnum & Bailey Circus, Disney on Ice, Disney Live and Supercross.    Prior to…

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How to book celebrities for special event appearances, making a paid celebrity endorsement authentic and the impact of social media on the culture of celebrity with Rita Tateel,  president of The Celebrity Source at the 2009 PRSA International Conference.    SHOW NOTES 00:54 – Past projects with The Celebrity Source include securing High School Musical…

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Why Twitter’s a bubble waiting to burst, inside-out social media marketing and the sweet spot between branding and online communities with Joseph Jaffe (@jaffejuice), president and chief inte rrupter at Crayon, recorded at the 2009 PRSA International Conference.   Jaffe recently released his third book “Flip the Funnel” about harnessing the power of your existing…

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