social media communications ready

Public relations team members should take the lead on social media communication across the spectrum of enterprise and corporations. The research says PR practitioners need to be social media communication ready, and since best practices are still evolving, PR could probably benefit from adopting a growth mindset and a social media policy that encourages coworkers…

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Social media PR skills are just as important as mainstream media relations experience, according to a new study that we released this morning through iPressroom, with the help of Trendstream, Korn/Ferry International and PRSA. Other major takeaways from the study: Public relations leads marketing in the management and oversight of all social media communications channels…

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